I&B Ministry Monitors Digitisation Progress
87% Digitisation achieved in Metros
81% achievement in Cable TV digitisation, while with DTH it is 87%
87% Digitisation achieved in Metros
81% achievement in Cable TV digitisation, while with DTH it is 87%
A recent review of Digitization progress by the
Ministry of Information and Broadcasting has revealed that 81% of Cable TV
Digitization has already been achieved in the 4 metro cities of Delhi, Mumbai,
Kolkata and Chennai. This goes up to 87% if the progress made by DTH is also
taken into account. DTH operators have informed that 27 lakh
boxes have been installed so far in the four Metro cities.
The Ministry of Information and Broadcasting has
launched a very aggressive publicity campaign in the Electronic and Print Media
to take awareness to the door steps of people. Print Advertisements in local
newspapers, SMS messages, spots on all TV and Radio
channels started by the Ministry to inform people about the urgency to get Set
Top Boxes as well as benefits of Digitization have generated a massive
awareness. Stakeholders have also
stepped up their efforts to ensure that the deadline of 31st October
is met. As per the data provided by MSOs, currently about 45,000 Set Top Boxes
are being installed per day in the designated four Metro cities.
An analysis of data and the progress review shows
that Mumbai has already achieved nearly 100% digitisation. In other three
cities, as shown in the graph below, Kolkata has achieved 78% digitisation in
cable alone; with DTH the percentage of digitisation in Kolkata has gone up to
81%. In Delhi the digitisation percentage of cable TV is 74% and with DTH it
has gone up to 81%. Chennai is showing 60% cable digitisation and with DTH it
comes to 85%.
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